There are many ways for a business to retain its customers and raise sales. Among the most effective is to…

Omnichannel Loyalty Programs offer various ways to engage customers, allowing them to swipe and scan their apps to rewards – all while increasing brand loyalty and boosting sales.

Loyalty Program might be the oldest marketing trick in the book, but it remains one of the most effective ways for getting consumers to stick with a company. But do you know its evolution?

According to our loyalty program overview report in 2015, each customer now enrolls 13.3 loyalty programs in 2015 compared with just…