I always want to become a startup as my father ‘s wish. I want to run from the Big Sky state to “become” something, even anything. So never did I imagine myself working in customer service and hospitality . For me that was a death sentence.Therefore, I coveted an education, dreamed of becoming a writer and journalist and teacher. I wanted what I did every day to matter.

So I did what any self-respecting person in my position would do: I quit and became an entrepreneur

Related:

1.Big bubbles

 big bubbles

I choose big bubbles that is an FMCG product. Yeah. So why i choose FMCG industry?

FMCG is an industry which makes products that are ubiquitous. People use an umpteen number of FMCG products daily and therefore it is an industry which enables us to interact with the consumers directly. Also, since it is such a lucrative industry, it is highly competitive and to survive and grow here, the marketing strategies adopted by companies become extremely important. The FMCG industry really tests your sales and marketing skills to the core and if I can enter an industry which applies the concepts such as segmentation, positioning, branding etc which we learned in classrooms to such a huge extent, it would be the best learning experience for a marketing study

To succeed as a startup, you must develop the ability to select and offer the right products or services to your customers in a competitive market. More than any other factor, your ability to make this choice will determine your success or failure.

Fully 80 percent of the products and services being consumed today are different from those that were being consumed five years ago. And five years from today, fully 80 percent of the products being used will be new and different from those being used today. Therefore, i believe that my product will rule the market.

In addition, From Google trend, it is a trending and common product

2.Brand strategy

brand by gift card

 Brands come alive for people when they encapsulate ideas that consumers want to have in their lives. That’s partly what makes brands distinctive and desirable. So what do you do when your core idea is no longer as attractive as it used to be?

The scary reality for brand teams is that every brand idea has an end date. At some point, the idea you pivot your brand around right now is going to run out of relevance – and in the iterative economy, where consumers are hooked on new versions and upgrades, the timeframes within which you must initiate, agree and implement bold developments are continuing to condense.

3.Finance Strategy

finance

Any organisations manage income from a number of different funding and finance sources – from donations, grants, contracts and income generated from trading.

A financial strategy enables your organisation to assess your  financial needs and the sources of support required to meet your objectives and fulfil the organisational mission, whilst also planning for continued growth to enable stability.

You’re financial strategy will derive from your mission. So the first step is to clearly define why you exist and you plan to achieve your mission before preparing any budgets.

4.Marketing Strategy

Top 7 Must-watch Ways To Improve Online Store’s Brand & Identity

Experiential marketing is a form of advertising that focuses primarily on helping consumers experience a brand.

While traditional advertising (radio, print, television) verbally and visually communicates the brand and product benefits, experiential marketing tries to immerse the consumers within the product by engaging as many other human senses as possible. In this way, experiential marketing can encompass a variety of other marketing strategies from individual sampling to large-scale guerrilla marketing.

In the end, the goal of experiential marketing is to form a memorable and emotional connection between the consumer and the brand so that it may generate customer loyalty and influence purchase decision.

The premise is to create a closer bond between the consumer and the brand by immersing them in a fun and memorable experience.

If a brand event stirs genuine positive emotions within people then they are more likely to associate those emotions with that brand, which is more effective than just showing them a Facebook ad or something.

Occasionally the line blurs between experiential marketing and a straightforward PR stunt, but I’m not here to waste time quibbling over definitions.

It is very important to use social media, so I install social login to promote my products. It is free and should help

Read more at Top 4 Best Features Of Social Login for Online Store

Check out for Social login now. For further extensions, check Magento plugins and Magento 2 plugins now

Author

Kate N. is now working as a Retail Solution Specialist at Magestore. She has 3+ years of experience in brand management, marketing, and customer's insights. Kate loves to travel to experience new cultures and discover what is happening with retail all around the world.

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