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paid advertisement

How to Integrate Paid Advertisement into Your Marketing Strategy

By Jackie Tran April 10, 2025

As businesses continue to seek ways to reach their target audiences, paid advertising has emerged as a favorite marketing tactic. …

wholesale b2b

What are the benefits of running a B2B Wholesale store?

By Katie Nguyen October 1, 2024

E-commerce is not only growing fast, but companies are also selling more and more to other companies, rather than just…

craft a winning loyalty program

Points, tiers, & rewards: Crafting winning online loyalty programs

By Jackie Tran September 4, 2024

There are many ways for a business to retain its customers and raise sales. Among the most effective is to…

acp for pos

How to implement access control policies in your POS system

By Katie Nguyen August 9, 2024

Are your POS systems safe from unauthorized access? Access control procedures in your point-of-sales (POS) systems are no longer optional—they…

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8 Steps To Write An Effective Introductory Email in 2024

By Irene Luong July 31, 2024

People can tell a lot about you or your business from an introductory email. It leaves the very first impression…

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The power of referral marketing for eCommerce retailers

By Jackie Tran July 19, 2024

Customer acquisition remains a challenge for eCommerce retailers. Advertising costs are increasing, and social networks are continually changing, making it…

Promoting Best-Selling Products in Email Signatures

Promoting Best-Selling Products in Email Signatures: a Comprehensive Guide

By Katie Nguyen June 18, 2024

Your email signature is much more than just a digital signoff. Sure, it’s a great way to provide essential information…

branding strategies for startup

Branding for Startups: Strategies for Creating a Strong Identity on a Budget

By Irene Luong June 17, 2024

According to a study done by StartUp Genome, 90% of startups fail. While there are a multitude of factors that…

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